Fashion Retailer Elevates Customer Experience and Boosts Sales

gStore Fashion
01.17.2025

A fashion retailer with over 300 stores in North America was facing several challenges, including limited inventory visibility, inefficient manual audits, frequent stockouts and a lack of data-driven insights.

They deployed GreyOrange’s gStore, a retail SaaS platform, in 55 stores (with plans to expand to 250 more). The gStore solution integrates RFID technology, smart fitting rooms and Electronic Article Surveillance (EAS), providing real-time inventory tracking, intelligent replenishment and advanced analytics.

As a result, inventory accuracy increased to 98%, sales grew by over 5%, productivity improved by over 45% and the overall customer experience was enhanced.

 

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