The article discusses how technology, exemplified by GreyOrange’s gStore, is reshaping the retail landscape for enhanced customer experience and operational efficiency. Pareiya Gupta highlights the importance of addressing challenges like customer experience and labor management. Retailers can convert their stores into experience zones and omnichannel centers using a centralized system that integrates real-time data from various sources. The solution empowers decision-making, optimizes inventory management and improves workforce efficiency, ultimately satisfying customers while saving time and costs.
Read the original Dataquest article here.
“Decisions based on real-time, in-store inventory and shopper attention protect margins and avoid markdowns.”